Brand of the Week: MAN Sports
Supplement Industry Insider would like to put the shine on MAN Sports this week. Steve and company are a great team and partner that make efficacious products, but with the “small batch” productivity. They get to oversee all areas of manufacturing, which allows them to put products in the market that are consistent in flavor and ingredients.
MAN Sports Stacks:
MAN Sports Blog: https://mansports.com/blog/
Clean Protein – our newest product is a high quality protein blend featuring 4 different protein sources. Now that might sound pretty standard at first, but upon taking a closer look, you’ll see how it stands leaps and bounds in front of other “similar” powder protein supplements that typically feature proprietary blends.
MAN Sports Clean Protein features a “full disclosure protein blend”. What this really means, we’ll get into shortly. There has been a shift in the nutritional supplement industry within the past couple years. More transparency, open ingredient labels and knowing exactly what is in your supplement has come to the forefront. (What we think is a GREAT shift for the industry) Proprietary blends are becoming a thing of the past. Typically this shift happened with products like pre-workout, aminos, fat burners, etc.
Why have consumers not been up in arms about their protein being in proprietary blends? Well, we think for the most part, consumers thought protein is protein. They (consumers) probably thought there are no “tricks”, or ways to fool consumers with protein products. This couldn’t be further from the truth.
First there was “amino spiking”. This is basically the process of inflating the protein content by including high levels of worthless aminos or even creatine, which in a lab test with show as protein content, thus inflating the amount of “protein”. A true protein powder should have a wide spectrum of amino acids. “Amino Spiking” was happening left and right resulting in brands being exposed, sued and going into damage control. Not only was it deceptive to consumers, but it also made every brand and the very industry we are in less trustworthy. Consumers had to doubt their protein supplement, even if the brand they use didn’t spike their protein.
Next, there are brands with proprietary protein blends. Lets say brand X has a whey protein blend consisting of whey protein isolate and whey protein concentrate. Seems pretty standard. What consumers didn’t know is that brands out there would claim 24 grams of blended protein, when in reality this product would be 23 grams of whey protein concentrate and 1 gram of whey protein isolate, just to be able to include a premium source on their label. This is about as shady as it gets and is much more common than people think.
Read More here: https://mansports.com/cleanproteinvsproprietaryblends/
MAN Sports is brand you must consider adding to your store or routine. Store owners, call your rep at your distributor and ask for the MAN Sports line up. Check out their website, blogs and v-logs to stay current on all things MAN Sports.